CHICCO ORAL CARE packaging
For the Oral Care Chicco Line project, DESIGNSUMISURA design also the technical packaging.
The packaging is made of solid hardcover which contains the product thanks to a polycarbonate thermoformed cover.
The studio designed also the graphic, which as well as being placed on products and packaging, complete the metal case that allows a safe and healthy transport during a trip or at school.
Inspired by the childhood world, the graphic themes are linked to the natural and marine world in particular, allowing the child to approach oral care in a funny way by attracting him.
The studio choose different colors and themes, in addition to classic pink and blue for boys and girls, the green, a neutral and stimulating color , was added to the range of hues.
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